Company Overview

Alibaba Group Holding Limited is the largest e-commerce company headquartered in Hangzhou, China. It provides business to business (B2B), business to consumer (B2C) and consumer to consumer (C2C) sale services through web portal. This company was founded in 1999 by 18 people lead by Jack Ma, who is a former English teacher from Hangzhou, China. 

Mission

The mission of Alibaba Group is "to make it easy to do business everywhere."Alibaba group provide basic technology infrastructure and marketing reach to assist the merchants and other businesses that deliver goods and services and digital content to leverage the power of internet to interact with the customers. 

Vision

The vision of Alibaba Group is to build the future infrastructure of commerce. This company envisions that the customers will live, work and meet in Alibaba and Alibaba Group will be lasts for at least 102 years.

• Live - Alibaba Group strive to expand the products and services to become the central to customers’ daily lives.

• Work- Alibaba Group provide the customers with the basic infrastructure for business and data technologies.

• Meet -interaction between the customers and merchants.

How Alibaba group makes money?

Alibaba group operate a variety of business and receive support for their ecosystem from the business and services of related and affiliated companies such as Taobao, Tmall, AliExpress, Alibaba Cloud and so on. The business of Alibaba include core commerce, cloud computing, mobile media and entertainment and other innovation initiatives.

The total revenues of Alibaba Group were $15.7 billion in the financial year of 2016. This group generate revenue from merchants from receive commission, P4P (pay for performances) marketing services, third party marketing affiliate program services, selling storefront software and so on.

Alibaba Group is so successful because it is platform that enables to connect and communicate with the people. It gives the opportunity to people to participate.